Bah, don't buy into their additive lineups, most are a ripoff that are cheaply replaced with other things:
Big Bud = Koolbloom powder at 1/3 the price
Sensizym = Septic tank enzymes
Bud Candy = Molasses
etc...
I just got a big ass free bottle of Atami's Bloombastic from a distributor though, so I'm gonna use that to boost up my current run. For most bottled products at the hydro store, there is a cheaper alternative that works just as well.
please inform yourself before giving such lame statements