It all depends on how Discovery would edit the show. Are they going to edit it to look shady or edit it to look like a legit business? I'm sure it could go either way and the way they portray the store and its actions on television could define what happens to the view of cannabis users nation wide. If of the 80,000 people that they serve Discovery shows only the sic, the elderly, and the clearly in pain, then the nation will see good coming about this. If, however, Discovery plans on showing all the 22 year old customers coming in there every day with their slang and fast lingo then people are surely to look down on the industry and its legitimacy...
Have you watched reality TV before?
Reality goes by one rule: Trainwreck it up.
If you are a drunk slut, Snookie, reality TV makes you look drunker and sluttier
If you are dumb, Paris Hilton, it makes you look even dumber.
If you're a bitch, all the Desperate Housewives, they make you look bitchier.
Harborside can only look forward to be made to look like stupid stoners, criminals or both.