Chilly Willy
Member
Sam Cooke was a musical artist who was well known for his music. Mr. Cooke was asked by an interviewer, how do you do it Sam, everything you sell is a number one hit. In a soft voice he said I don't make it about me, instead I give the people what they want.
It is no suprise that sex sells products, then why has the distribution of cannabis not tapped into this better marketing strategy?
Even the names of the strains miss this opportunity. All these flavorful names, enough to get you and your friends interested, but what about their friends who are still curious. People identify with a name, it is a method of identifying with a particular object, making it a common household desire. Would your friend be more eager to buy something called diesel? Maybe not, and this is the purpose of this thread, to listen to what society is into at the time, and give it them.
Taking this a step further, one could produce his own logo, often people name businesses after just a few moments thought then later wish it was a better name, more catchy, or just more simplified. Hence, less about oneself, easier to remember, more about the desire of their customer. What if your decision to make a logo and apply this sticker on your stash when you sell it became sexual in it's design. A simple outline of a women's figure identifies your product, and makes the suggestion to your customers that when they use your product it leads to sex.
A grower could market his supply suggesting that women need more to get high, and this stuff will do the trick. This furthers the idea that this is no longer an item to get high, instead it is an aphrodisiac. One could add catch phrases about how long this aphrodisiac works in length of time.
Marketing is very important. The primal feature of all living things is to belong, and then have sex. Exploiting this idea is as old as the wheel. A grower could even have a female model be the go between of you and your main buyer, thus suggesting that this is a hot item, or the buyer may be so distracted by your representative that the quality or amount is least in their thoughts.
What I would like to know is if you feel some of this sex marketing is already in place in our industry, or has this kind of advertising missed us completely. Ideas of your own here would be appreciated, and this could be a really fun thing to think about, after all, you will be thinking about sex. Which after all, is my whole point; if you are excited then wonder how your customer could feel this way too.
Ideas of different name strains would be fun too while visiting here on this thread. Maybe you have an idea of an outline for a logo that incorporates sex as an identifier of your product. Maybe, since women need more to get high, you are now looking to get more customers who are females, and that would be interesting to talk about as well.
It is time we learn something from the pharmaceutical companies. If a product does not sell well under one name and therapeutic effect, then maybe we should market it a different way and tell them it helps their body in a different way. Maybe, just marketing it as therapeutic effect, and adverse effects is something to grab a hold of.
The legalization of pot is like the legalization of alcohol, if the desire for the product is big enough, then who is to stop the customer, customers which by the way which makes up the american public. Maybe what is missing is our part in the evolution of this product, our own clever thinking that promotes a product to the level our custom soon learns to expect. I thank all of you for participating, and lets make this a fun event over this weekend.
It is no suprise that sex sells products, then why has the distribution of cannabis not tapped into this better marketing strategy?
Even the names of the strains miss this opportunity. All these flavorful names, enough to get you and your friends interested, but what about their friends who are still curious. People identify with a name, it is a method of identifying with a particular object, making it a common household desire. Would your friend be more eager to buy something called diesel? Maybe not, and this is the purpose of this thread, to listen to what society is into at the time, and give it them.
Taking this a step further, one could produce his own logo, often people name businesses after just a few moments thought then later wish it was a better name, more catchy, or just more simplified. Hence, less about oneself, easier to remember, more about the desire of their customer. What if your decision to make a logo and apply this sticker on your stash when you sell it became sexual in it's design. A simple outline of a women's figure identifies your product, and makes the suggestion to your customers that when they use your product it leads to sex.
A grower could market his supply suggesting that women need more to get high, and this stuff will do the trick. This furthers the idea that this is no longer an item to get high, instead it is an aphrodisiac. One could add catch phrases about how long this aphrodisiac works in length of time.
Marketing is very important. The primal feature of all living things is to belong, and then have sex. Exploiting this idea is as old as the wheel. A grower could even have a female model be the go between of you and your main buyer, thus suggesting that this is a hot item, or the buyer may be so distracted by your representative that the quality or amount is least in their thoughts.
What I would like to know is if you feel some of this sex marketing is already in place in our industry, or has this kind of advertising missed us completely. Ideas of your own here would be appreciated, and this could be a really fun thing to think about, after all, you will be thinking about sex. Which after all, is my whole point; if you are excited then wonder how your customer could feel this way too.
Ideas of different name strains would be fun too while visiting here on this thread. Maybe you have an idea of an outline for a logo that incorporates sex as an identifier of your product. Maybe, since women need more to get high, you are now looking to get more customers who are females, and that would be interesting to talk about as well.
It is time we learn something from the pharmaceutical companies. If a product does not sell well under one name and therapeutic effect, then maybe we should market it a different way and tell them it helps their body in a different way. Maybe, just marketing it as therapeutic effect, and adverse effects is something to grab a hold of.
The legalization of pot is like the legalization of alcohol, if the desire for the product is big enough, then who is to stop the customer, customers which by the way which makes up the american public. Maybe what is missing is our part in the evolution of this product, our own clever thinking that promotes a product to the level our custom soon learns to expect. I thank all of you for participating, and lets make this a fun event over this weekend.
I'm old skool, smoked the really good stuff from back in the 60's - 70's, and I'd like to see the spiritual aspect of cannabis advertised but somehow I don't think Big Pharma's gonna be too interested!
