scrogrow
Active member
OK well this was a surprise
I'd like to hear your thoughts on this
Personally I remember hearing of cocain being an original ingredient in the recipe
However now this.......
http://www.bbc.co.uk/news/business-45545233
(original link)
Or if you are enjoying reading on the global movement that is icmag then, here I have copied and pasted!
Coca-Cola 'in talks' over cannabis-infused drinks
1 hour ago
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Image copyrightGETTY IMAGES
Coca-Cola is best known for its eponymous caffeine-based drink, but the firm now appears to be experimenting with a different drug: cannabis.
According to Canada's BNN Bloomberg, the drinks giant is in talks with local producer Aurora Cannabis about developing marijuana-infused beverages.
These would not aim to intoxicate consumers but to relieve pain.
The firm declined to comment but said it was watching the cannabis drinks market closely.
"Along with many others in the beverage industry, we are closely watching the growth of non-psychoactive cannabidiol as an ingredient in functional wellness beverages around the world," Coca-Cola said in a statement.
Corona beer firm pours $4bn into weed
Cannabis debate: What you need to know
Cannabidiol, a constituent of cannabis, can help ease inflammation, pain and cramping, but has no psychoactive effect.
It comes as Canada prepares to follow certain US states in legalising cannabis for recreational use, after years of permitting it for medicinal purposes.
It has given rise to a large pot growing industry and some high-profile partnerships.
Earlier this year, beer giant Molson Coors Brewing said it would make cannabis-infused drinks with Hydropothecary, while Corona-beer maker Constellation Brands invested $4bn more into pot firm Canopy Growth.
A partnership between Coke and Aurora would mark the first entry of a major manufacturer of non-alcoholic drinks into the market.
'Recovery drink'
Quoting unnamed sources, BNN Bloomberg said Coca-Cola was in "serious talks" with Aurora but no deal had been finalised.
"They're pretty advanced down the path" of doing a deal, one source was quoted as saying.
"It's going to be more of the 'recovery drink' category," the source added.
Aurora, in a separate statement, said it would not discuss business development initiatives until they were finalised, but added: "Aurora has expressed specific interest in the infused beverage space, and we intend to enter that market."
Coca-Cola's shares rose marginally in early trade on Monday
I'd like to hear your thoughts on this
Personally I remember hearing of cocain being an original ingredient in the recipe
However now this.......
http://www.bbc.co.uk/news/business-45545233
(original link)
Or if you are enjoying reading on the global movement that is icmag then, here I have copied and pasted!
Coca-Cola 'in talks' over cannabis-infused drinks
1 hour ago
Share this with Facebook Share this with WhatsApp Share this with Messenger Share this with Twitter Share
Image copyrightGETTY IMAGES
Coca-Cola is best known for its eponymous caffeine-based drink, but the firm now appears to be experimenting with a different drug: cannabis.
According to Canada's BNN Bloomberg, the drinks giant is in talks with local producer Aurora Cannabis about developing marijuana-infused beverages.
These would not aim to intoxicate consumers but to relieve pain.
The firm declined to comment but said it was watching the cannabis drinks market closely.
"Along with many others in the beverage industry, we are closely watching the growth of non-psychoactive cannabidiol as an ingredient in functional wellness beverages around the world," Coca-Cola said in a statement.
Corona beer firm pours $4bn into weed
Cannabis debate: What you need to know
Cannabidiol, a constituent of cannabis, can help ease inflammation, pain and cramping, but has no psychoactive effect.
It comes as Canada prepares to follow certain US states in legalising cannabis for recreational use, after years of permitting it for medicinal purposes.
It has given rise to a large pot growing industry and some high-profile partnerships.
Earlier this year, beer giant Molson Coors Brewing said it would make cannabis-infused drinks with Hydropothecary, while Corona-beer maker Constellation Brands invested $4bn more into pot firm Canopy Growth.
A partnership between Coke and Aurora would mark the first entry of a major manufacturer of non-alcoholic drinks into the market.
'Recovery drink'
Quoting unnamed sources, BNN Bloomberg said Coca-Cola was in "serious talks" with Aurora but no deal had been finalised.
"They're pretty advanced down the path" of doing a deal, one source was quoted as saying.
"It's going to be more of the 'recovery drink' category," the source added.
Aurora, in a separate statement, said it would not discuss business development initiatives until they were finalised, but added: "Aurora has expressed specific interest in the infused beverage space, and we intend to enter that market."
Coca-Cola's shares rose marginally in early trade on Monday