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5 Acre Dubai Real Estate Sign - World's Biggest Ad

LiLWaynE

I Feel Good
ICMag Donor
Veteran
5 Acre Dubai Real Estate Sign - World's Biggest Ad

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The world’s largest banner ad for a Dubai real estate company is also one of the most viral. The five acre ad for Sorough Real Estate made it to the Guinness Book of Records,

“Now here’s the cool part— it lies flat on the ground along flight paths where it will be viewed from the air by an estimated 14 million people over the next year,” according to real estate blog Sellsius.

“This has viral WOM potential. That’s big time branding.”

“The site in Dubai is part of an international network of mega advertising at airports planned by Ad Air.”

It’s also one of the only ads around today that’s achieved viral status without the use of sex or the internet.
 

Clarence

FUZZY WUZZY
Veteran
blAsia said:
what a waste of money

And as we all know very well, them Arabs have plenty of wonga to waste. Why do they do it you ask? coz they can. If it has reached our boards it is obviously working, I mean how many stoners are gonna want real estate in Dubia. Hmmm something about the local laws on cannabis!

I am off to Dubia next month for Xmas and new year. Hope that big sign don't make me wanna buy property.
 

blAsia

Member
We all know how to find real estate where we want it IF we are IN the market and can afford to do so. If it were for something of value to most, it would not be a waste... like a RP giant sign would not be a waste.

^^^^(the sign) And HOW do I see it? As a waste of money. (it is not working if that is one of the first things that come to mind)
 
M

Mr. Nevermind

Clarence said:
And as we all know very well, them Arabs have plenty of wonga to waste. Why do they do it you ask? coz they can. If it has reached our boards it is obviously working, I mean how many stoners are gonna want real estate in Dubia. Hmmm something about the local laws on cannabis!

I am off to Dubia next month for Xmas and new year. Hope that big sign don't make me wanna buy property.

They arent wasting money and there is a good reason why they ae doing it. Dubai is in the UAE ( United Arab Emerites) and is an oil producing nation. However Dubai will run out of oil and cease production in 2015. realizing that no more oil equals no more money, they are putting their money into tourism trying to get rich people to buy real estate there and making man made islands to buy or com visit. Right now their economy is based on oil, after 2015 it will be based off tourism. So its not a waste at all.

Hope that helps






nevermind
 

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